Kikotem
Services
Brand Identity,,Packaging
Description
Kikotem is a sustainable homeware brand that sells products made by Guatemalan artisans. Through their training programs, Kikotem empowers artisans, helping them develop their skills and build a better future while creating beautiful, handcrafted items.
Challenge:
Kikotem's team approached Antara Studio looking for a brand identity design that would communicate the craft behind each of their products and the joy and empowerment they bring to the artisans who make them. Their goal was to create a narrative that resonates with consumers who share their values.
Solution:
We crafted every aspect of the brand to showcase the vibrancy and liveliness of Kikotem's products. In a landscape where sustainable brands often appear bland, we focused on spreading joy through our design. The fun typography, thoughtful words, and energizing colors made the brand take life of its own.
Results:
Their new branding has empowered Kikotem to expand its offerings and introduce new products each year, maintaining a consistent narrative while diversifying their product range.
